Many artist sites fail to capture their audience. Follow these simple tips for creating visually stunning art websites that include all the necessary information.
If you've secured that important sit-down with a potential collector, arts journalist, or gallerist, be prepared to answer these common artist interview questions during your initial meeting.
Fine art photographer Reka Nyari shares how she balanced commercial work with personal projects, and what drove her to abandon commercial photography in favor of a full-time fine art practice.
The secrets to responding to an open call exhibition proposal? Staying organized and submitting a proposal that closely aligns with the exhibition's overarching themes.
An artist media kit is a useful tool for getting journalists and art critics to your exhibitions. We review what you should include when creating a media kit.
Artrepreneur outlines some of the key facets of planning for and mounting a DIY art exhibition with mixed-use and non-traditional spaces and lay out the groundwork for a successful showing.
Desperate to see your work appear in leading art journals and magazines, but can't afford to hire a public relations firm? We review how the working artist can gain media influence through targeted outreach efforts.
Unfazed by rejection, emerging photographer JP Kadzinski was persistent in his quest for finding gallery representation. Here, he shares why emerging artists should consistently market their work to potential partners.
Every creative professional with an online presence should employ an SEO strategy to reach a broader audience. Here, we outline SEO for artists, and offer some tactical advice for getting your work discovered online.
An artist collective functions as a platform for its members and can bring increased exposure for individual artists. Artrepreneur investigates the benefits of forming your own.
Artists don’t need gallery representation to make sales and gain followers. Artrepreneur investigates six alternative representation strategies for artists looking to expand their audience.
To develop their careers, art students should build an artist network that leverages their talent and skill set with opportunities to show their work. Follow these strategic tips to build a meaningful network.
Designing an impactful logo for your creative business involves a careful reflection of your brand strategy. Whether you're designing your own logo or working with a professional, these two art directors offer their best advice for designing a logo...
Artists seeking to get their work in front of gallerists and collectors might consider applying to an open call this summer. From London to Miami, find out what curators are looking for in these four artist open calls and...
Apart from talent, artists require a certain level of “buzz” in order to progress to new levels of recognition in their art careers. Creating an artist branding strategy can elevate your work to a wider audience, and generate new...
Photographer Mary Beth Koeth creates visual narratives through portraiture. From her commercial work photographing campaigns for major corporate clients and national magazines, Koeth has pivoted her portraiture niche into an award-winning career.
By sticking to the tenets of the social media pyramid, artists on social media can develop an engaged audience.
Illustrator Maria Luque's secret to landing a steady stream of illustration gigs? Just be consistent and post regularly on Instagram.
Graphic designer Carolina Niño shares her insight on working with brands like Adidas and Wired, while dishing on her recent collaboration with Colombian music group Bomba Estereo.
A celebrity endorsement by JBalvin has set emerging indie brand Collab Store on a path to viral success.
Painter Bill Chisholm has grown a successful art business by crafting a formulaic approach to gallery representation.
Artists find that sharing political art or views on social websites can sometimes have negative consequences for their art careers.
Whether fine art, fashion or advertising photography, Robert Farber has managed to maintain decades of success as an artist.
Inspired by African culture, Zanzibari ArtWear designer Waridi Valentine says collaboration is key to her art business.
Michael Hafftka is among the most prolific artists of his generation. Here, Hafftka discusses his career while offering advice to young artists and art entrepreneurs.
Artists, photographers, designers, or anyone who starts a business to sell their creativity is an artrepreneur. Yet, ask most art artrepreneur’s for a 24-month Pro Forma Cash Flow Report, and you will probably receive a blank uncomprehending stare as if...
Most artists will tell you that the hardest part of their job is trying to sell their artwork to the masses. Sure, they love the creativity and the freedom being an artist provides, but how can they make a...
As we're winding down from celebrating Art Basel Miami Beach, we're thinking about all the different ways galleries and artists can benefit from participating in these international art fairs.
A good marketing strategy can help grow a business if done well. Let Seth Godin show you how to be a modern marketer in his skillshare video series.
Louis SmollerWhile the end result of an art consignment relationship is mutually beneficial to both parties, it is imperative that an artist and gallery each formalize their art consignment agreement in writing. […]
Chris ReedThe FCC is considering revoking net neutrality rules, which guarantee fair and free access to content on the internet. Here's what artists need to know about the current net neutrality framework. […]
Nicole MartinezA new court ruling illustrates how artists can defend themselves against right of publicity claims as copyright holders of their work. […]
Nicole MartinezFind out how the Visual Artists Rights Act (VARA) protects public works, like street art, from being altered or destroyed by private land owners. […]
Nicole MartinezMost art galleries participate in art fairs throughout the year. Many of those fairs are international, such as Art Basel Switzerland or the Hong International Art Fair. International art fairs are an excellent way to position your gallery in front of an international audience and capture a new clientele. They are also an incredibly costly endeavor, […]
Steve SchlackmanWhile forgeries in the online art market are prevalent, art forgeries in the general art market are hardly rare. Art Law Journal reviews what collectors should watch out for, including provenance and appropriate documentation. […]
Chris ReedRecently, Google warned of new methods to remove watermarks online. However, those that do so face larger consequences under DMCA laws. Art Law Journal breaks it down. […]
Steve SchlackmanTake these two commonly heard phrases: “I need to copyright my slogan,” or “I want to patent my new idea.” Do you know why they are wrong? We break down the differences between IP laws. […]
Steve SchlackmanWe previously discussed how owning an original fine art painting, doesn’t provide the same level of ownership as other physical items. In particular, we examined the actions of our hypothetical Executive and how his various uses of an oil painting may have violated the right of the artist. The Executive, with his lack of understanding […]